YESAET is driven by Style and Positive Impact, powered by Artisanal Heritage, Authenticity and Community.
We are a contemporary fashion brand rooted in Ethical and Sustainable practices, inspired by Founder and Designer Hiywet Girma's African textile heritage.
At the heart of our values is the empowerment of women and the preservation of artisanship- women who in turn nourish and build into their communities whilst preserving heritage craft, fostering peace and a dignified future.
We partner with women-led ethical cooperatives in Ethiopia, Ghana and Burkina Faso to create timeless collections from custom textiles ranging from hand crafted organic cottons to artisanal Indigo cloths.
We produce to order in NY family owned studios, offering exquisite workmanship, reducing our carbon footprint and supporting local manufacturing.
YESAET is a brand committed to Style x Positive Impact.
Introducing the Kidist jacket, trimmed with handknit cuffs in 100% Shetland wool from Willow Creek Farm Preserve in PA.
Our VALUES encompass merging modern design and purpose, offering an Ethical, Sustainable Brand creating positive Impact.
We believe we can all make changes toward a healthier world where everyone can achieve dignity and respect through work and collaboration.
We are driven by heritage, authenticity, artisanship, community, modernity and positive impact.
Our VISION is to build a global responsible fashion brand driven by Style x positive impact, celebrating African artisanal textile and modernity.
We hope our community develops their own intimacy with the brand whilst choosing a sustainable and healthier option for themselves and our planet.
We strive to connect Past, Present and Future towards a healthier world.
Our INSPIRATION is you - energized by Modern design x positive impact. You choose Responsible Fashion, exquisite textiles, Artisanship, Style and quality over trends, and appreciate the power of Women creators, change makers, our common humanity, finding joy in the handcrafted, finding joy in the simple and the sophisticated.
“If you are anywhere near Dumbo, you must stop into this store. I was on the prowl for the perfect white button down when I walked into Yesaet and discovered the Taitu. It’s a beautifully fitted button down in a gorgeously distinct japanese cotton plisse, with all gold buttons. I now also own it in the black sheer, and plan to get every color by the time I’m done! All her pieces are amazingly versatile, can be dressed up or down. I haven’t gone on a trip - business or pleasure- without one of her pieces… An absolute Brooklyn treasure.”
“I absolutely love this label..The garments are a true reflection of the designer who meticulously creates each piece with comfort,elegance and fun in mind..Can’t get enough of Yesaet 👌🏽”
“What an incredible eye that Mimi has!!! Every time I wear my Yesaet dress- I am flooded with compliments and inquiries. Make a special trip to the store and meet the incredible Mimi and experience and purchase her designs. They are truly gorgeous, flattering and totally original.”
“This shop is an incredible gem. Just go and spend some time appreciating the gorgeous handcrafted clothes the owner designs and produces from insanely beautiful fabrics sourced from around the world. These are beautiful, soulful garments that can easily be dressed up or down. I've been living in and loving every one of the special pieces I bought here.”
“This cool Brooklyn label is beyond beautiful. I could own every garment Yesaet makes. The designs are so wearable, versatile, effortless, original, timeless and chic.It checks all the boxes for me. Mimi, the designer, creates with heart and her fabrics are sumptuous and environmentally conscious. Bravo !”
“The most magical yet functional designs ever!!! Yesaet knows how to dress a woman - the unexpectedly luxurious fabrics, the smart cuts and delightful colors make me shine every time. Shout out to the Gaea Kaftsuit, featured prominently on my Insta this summer and fall : )”
“Thoughtfully designed and beautifully crafted with exquisite and sustainable textiles. The co-founder/ designer Mimi embodies the beautiful story and brand that is YESAET.”
“I"m absolutely in love and in awe of this fashion label! The designs are superbly unique, stylish and fashion-forward, and the fabrics are all hand-made, delicate and environmentally conscious. Each piece is created with ingenuity, great fashion sense and sustainability in mind! Can't stop telling more of my fashion friends about it!”
“I love everything about YESAET. The fabrics, the designs, the simplicity, the intricacy, the richness, the sophistication, the coolness, earthiness. It is one-of-a-kind fabulous!”
“Quality over quantity! that's my new mantra re my closet. YESAET 100% percent fulfills that. One of a kind, stunning pieces. Exquisite colors, materials and the most wonderful customer service”
“I fell in love with Yesaet designs in a heartbeat. Its chic and versatility are exactly what I needed; one can go both elegant or boho or mixed and it will look absolutely fantastic. It’s crafted with so much awareness to high quality, fair trade and sustainability all together. A real win!”
“A shopping visit to Yesaet is a journey to the luxurious creative world of designer Mimi Girma. Beautiful unique fabrics, classic but contemporary shapes and a slow fashion/eco-responsible commitment make this Brooklyn spot a rare treat. As a fashion insider I know what's it's like to discover a new designer when they are super inspired ...so rush over and feel like a fashionista! Ask about their bespoke service for you next special event.”
“I found a dress from this brand in a shop in Amagansett. I thought it was so beautifully made; the silhouette was unique, comfortable and flattering. I began to obsess and looked into the brand to find they have a shop in Brooklyn! Long story short, I got 2 more dresses and a jumpsuit with plans to acquire more. I rarely spend so much on myself but it is SO WORTH IT! I live in the dresses all spring, summer and fall. I especially love the fabrics she uses from Ethiopia 😍😍 they’re ridiculously luxurious.”
